Logo Design FAQS
frequently asked questionsWhat are the different types of logos?
|
Brand mark or logo symbol – Icon or graphic based logo |
Monogram or lettermarks – Typography based logo |
|
Wordmark or logotypes – Consist of words or company names only |
Letterforms – One letter logos |
|
Mascots – Illustrated characters |
Emblems – Seals, crests, stamps |
Logos are all around us. A logo can take form of many shapes, styles and personalities – from literal through symbolic, from word-driven to image-driven.
Logos are made up of a combination of typography and graphics, and each type of logo gives your brand a different look & feel.
What should I look for in a good logo design?
The principles of a good logo design are uniqueness and it should be simple. An effective logo should also be memorable to stick in the minds of your audience. The logo needs to be versatile for use in a variety of sizes and colours to suit the application. A good logo design is appropriate to the nature of the business and the intended audience.
What is scalable logo design?
Every custom logo we create is designed as a vector so that it is scalable to any size and remains high quality. This is particularly important for use on signage and large format advertising.
What does the Logo Starter Kit include?
Get your new business seen with a custom identity design:
- Three unique logo design concepts to choose from
- Up to three rounds of revision on your chosen logo design concept
- Secondary/sub logo and watermark
- Final logo & secondary/sub logo files supplied in a variety of popular file formats for both digital and print usage, including original Adobe illustrator file
- Branding Stylesheet which includes colour palette, typeface guide, and supporting elements
- You will be supplied with all the logo formats you need for use across all media; print, web, mobile.
How does your logo design process work?
During our initial logo consult, we discus the client’s ideas, target market & uses for this logo. We then ask for samples of existing logos that the client likes or dislikes to get an idea of their taste. Sometimes the client already has a design concept in mind. Other times, they have no idea what they want. Either way, we make sure we have collected enough information before we begin designing.
How long will it take before we see logo concepts?
Once deposit is received, normal turnaround for logo design is 1-2 weeks. We design three unique logo concepts and present these to the client for feedback. From here the client has the opportunity to make up to three rounds of revision on the chosen logo design concept. On final approval we save out all the files and supply to you.
Is the artwork our property once paid for?
The copyright will be yours. I reserve the right to display your logo in my portfolio.
Do you do all the work?
Yes I do all the work, you will work directly with me. I am a highly experienced professional graphic designer who understands your branding needs.
Recent Logo Design
A sneak peak at some identity design projects that we have worked on recently.
